Nov 20, 2009
Posted by Peter Syravong in Marketing/Advertising
Twitter COO, Dick Costolo, says they will have an advertising business soon.
In Twitter’s COO interview on TechCrunch, Dick Costolo – former CEO of feedburner – announced that twitter will soon have an advertising business. Judging from the interview and transcript, it looks to be ground breaking, even unorthodox. Costolo says
“It will be fascinating. Non-traditional. And people will love it… It’s going to be really cool.”
As far as details go, Costolo does not really disclose any. What we do know is that the advertising platform will leverage Twitter’s API and the newly featured Retweet feature. It is still up in the air if advertisements will or will not be integrated with our tweets. You can check out the video below:
